by admin | Nov 16, 2023 | News & Ideas
In the first three installments of this series, we explored how generative AI tools, including ChatGPT and Claude, can be employed to onboard research projects, refine research objectives, develop hypotheses, determine a research methodology, develop an airtight...
by admin | Oct 19, 2023 | News & Ideas
Data Collection Instruments In the first and second installments of this series, we explored how generative AI tools, including ChatGPT and Claude, can be employed early in a research project to come up to speed, refine research objectives, develop hypotheses,...
by admin | Sep 6, 2023 | News & Ideas
The most critical moment in the lifecycle of insights is often one that receives the least time and attention. Is it understanding the objectives clearly? Is it getting the sample design just right? The executive summary? All of these are critically important. Yet,...
by admin | Aug 29, 2023 | News & Ideas
Like many of the industries we serve, the life insurance industry is facing a pivotal moment. Several converging trends present both challenges and opportunities for life insurers to reinvent their business and remain relevant in a quickly evolving landscape. We...
by admin | Aug 23, 2023 | News & Ideas
The pharma industry is showing renewed interest in the neuro space, marking an exciting time in drug development, and a notable shift for healthcare-centric insights professionals. It’s clear that, to gather and generate insight into neurological patients, the...