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Blending Research and AI to Revamp the Video Media Strategy for a Leading Cloud Service Provider

Blending Research and AI to Revamp the Video Media Strategy for a Leading Cloud Service Provider

by admin | Oct 20, 2022 | Case Studies, Technology

The Challenge The client, a globally recognized cloud service provider, was facing a mystery. Despite increased investment and strong user feedback, their educational and inspirational video content had diminishing engagement rates. This content is aimed at fostering...
Agility Today: Four Key Principles That Deliver Better Strategic Outcomes

Agility Today: Four Key Principles That Deliver Better Strategic Outcomes

by admin | Oct 6, 2022 | News & Ideas

Most marketers and researchers want a perfect combination of innovative technology, credible social science design and analysis, and experienced business consulting expertise. They also want to ensure that the learnings deliver business impact. And they want all this...
Inspiring New Financial Product to Capitalize on Market Gap

Inspiring New Financial Product to Capitalize on Market Gap

by admin | Oct 6, 2022 | Case Studies, Financial Services

The Challenge A major insurance provider identified a gap in the marketplace that has the potential to be game-changing. There was substantial untapped potential in the middle-market for a certain insurance product. To capitalize on this opportunity, they needed to...
Bring Your #1 Business Challenge to the World’s #1 Strategic Insights Consultancy

Bring Your #1 Business Challenge to the World’s #1 Strategic Insights Consultancy

by admin | Sep 20, 2022 | News & Ideas

In the continually reshaping landscape that we live in today, fueling sustained profitable growth requires next-gen research capabilities to unlock future-forward insights that help clients win today while futureproofing their business. Driving business impact is the...
Creating Value For Super-Premium Ice Cream Manufacturer

Creating Value For Super-Premium Ice Cream Manufacturer

by admin | Sep 10, 2022 | Case Studies, Consumer Packaged Goods

Challenge A leading super-premium ice cream brand was seeing their sales slowly erode. The team realized the market was changing and they no longer had a good handle on what their brand stood for in the eyes of the customer. They needed to understand where the brand...
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